Crafting Highly Personalized,
Memorable Brands.

NOW HIRING

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Junior Art Directior (Freelance)

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NOW HIRING ____ Junior Art Directior (Freelance) ____

NEW WORK

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Pliability (#Branding #Fitness)

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NEW WORK ____ Pliability (#Branding #Fitness) ____

Boutique Approach.
Big Results.

Our Services
Branding & Identity
Brand Strategy
UI / UX
Print & Packaging
Experience Design
3D / CGI


Festspielhaus Baden-Baden
Ellsworth Kelly
Care.com
Mutual of America
European Cannabis Holdings
Morgan & Morgan

We Have Worked for
Adobe
Major League Soccer
Norwegian Cruise Lines
National Geographic
Daimler AG
Nike +

Industries
Insurance
Law & Finance
Automotive
Social Media


Music & Entertainment
Sport
echnology
Fashion & Beauty


Luxury
Culture
Non Profit
Healthcare

Be Seen. Be Remembered.
Timeless modern Design is Never Overlooked.
Let’s Build a Brand That Gets Noticed.

Our Work

Selected Work

  • Our branding, web design and packaging concepts for UK based CBD and skincare manufacturer Budca® elevated the company into the affordable luxury market. Using a minimalist approach to color, layout and typography we crafted a scientific and premium profile for the brand and opened up them up to new target audiences.

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  • Our visual identity work for Pliability involved rebranding Romwod, a Crossfit-centric fitness app. Pliability wanted to serve a wider functional fitness audience interested in improving their flexibility. We delivered visually striking creative with sleek and modern branding across app, web, and a full suite of marketing assets.

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  • NY-based lighting design studio Shakúff entrusted us to take their identity from a start-up look and feel to that of an established international player in the field of luxury and bespoke lighting. We’ve rebuilt their brand from the ground up, starting with a new entirely bespoke word-mark, a state of the art website and online shop.

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  • Our brand Identity for Psych Capital, an incubation and pre-seed investment firm in UK’s and Europe’s psychedelic science and healthcare industry.

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  • We helped build Céleste from the ground up, shaped the brand and developed the UX, to create a platform for driven makeup artists in the NY area to grow their own businesses. Conceived as a service paralleling sites such as behance.com or workingnotworking.com, users are able to create portfolios, as well as manage their bookings and payments through the website.

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  • FirstNation® is a Canada-based producer of medicinal CBD and THC centered products. We were approached in 2019, with the expectation to help them set their brand apart during a time when CBD start-ups were everywhere.

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  • We were thrilled to design a brand that embodies the essence of Jamie Turner Designs, a jewelry brand hailing from the vibrant southwest. Inspired by the stunning landscapes and rich heritage of the region, we incorporated nature color tones into the brand's visual identity.

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  • We were excited to be entrusted with the task of commemorating the 100th anniversary of the iconic artist, Ellsworth Kelly. We embarked on a journey to create a digital experience that would honor Kelly's remarkable legacy. With meticulous attention to detail, we blended vibrant colors, clean lines, and abstract shapes to mirror the essence of his artistic style.

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L©GOS, ma®ks & Monograms™

L©GOS, ma®ks & Monograms™

  • A great brand starts with a great mark. Whether that‘s a minimalist, opulent, entirely bespoke or dynamic solution — it is going to set the tone for what‘s to come next. For that reason and our love of custom typography logo design is one of our favorite disciplines.

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Who Are We?

Deceptive is a Multidisciplinary Design Studio. We’re independently owned, with a boutique approach and philosophy, to assure that our services are highly personalized and human.

Deceptively simple, we create designs that give brands a foundation to grow into — branding that you’ll love for more than just a season.

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Don’t Be Shy—Drop Us a Line!

No matter your ask—big or small—we’re ready to talk. We’re all about working together to solve your gnarliest, most twisted, seemingly impossible challenges.